ESL & Blind Box: Pangani Kudabwitsidwa Kwanzeru

"Chilichonse chikhoza kukhala mabokosi akhungu". Chigamulochi chimagwiradi ntchito m'zaka zaposachedwa ku China. Zambiri zikuwonetsa kuti msika wa zoseweretsa waku China wakwera kuchokera pa 6.3 biliyoni mu 2015 mpaka 29.48 biliyoni mu 2020, ndikukula kwapachaka kwa 36%. Ndipo kukula kwa msika kukuyembekezeka kukwera mpaka ma yuan biliyoni 30 mu 2024 kutengera kusiyanasiyana komanso kukhwima kwazinthu zamabizinesi akhungu ndi njira zotsatsira, komanso kukwera kwachangu kwa malonda osayendetsedwa ndi anthu.

 

Monga mpainiya komanso mtsogoleri wa msika wamabokosi akhungu ku China, Pop Mart amagawana gawo lalikulu la msika wamabokosi akhungu ndipo walimbikitsa kukwera kwakukulu kwa msika wamabokosi akhungu. Mabokosi akhungu tsopano samangokulunga zoseweretsa zosadziwika. Ndiko kunena kuti, chirichonse chikhoza kukhala mabokosi akhungu, monga tiyi wamkaka, zodzoladzola, tikiti ya ndege ndi zinthu zosiyanasiyana pamoyo watsiku ndi tsiku. Choncho, Blind box, sikuti imangowonjezera kukula kwachuma, komanso imapangitsa kuti lingaliro lake likhale lodziwika kwambiri ku China, makamaka pakati pa achinyamata.

 

Pop Mart yakhala ikufufuzidwa nthawi zonse IP yatsopano kuti ilimbikitse chidwi cha osewera pamasewera a moyo. PAQU ndiye IP Pop Mart yaposachedwa kwambiri yomwe yaperekedwa. Monga chitsanzo cha malonda atsopano, PAQU imaphatikiza njira zamalonda zapaintaneti ndi zakunja, ndikuyambitsa PAQU iOS & android APP ndi masitolo ogulitsa.

Malo ogulitsa awiri oyamba a PAQU ali ku Shanghai ndi Xi'an. PAQU imasankha ZKONG kuti izindikire kusungitsa m'masitolo ake.ZKONGchizindikiro cha alumali chamagetsiamamanga kasamalidwe koyenera ka sitolo ndikupanga masitolo a PAQU kukhala amakono.

 

PAQU APP imapereka zidziwitso & ntchito zogulira zoseweretsa zamoyo kwa osewera zoseweretsa, lolani osewera azitha kulumikizana ndi ena, ndipo imapereka ntchito yogulitsa zida zachiwiri komanso mwayi wolumikizana ndi opanga. Zochita zosiyanasiyana zapaintaneti zimakopa anthu kuti azipita kumasitolo a PAQU kuti asankhe zoseweretsa. ZKONG imatsimikizira kusasinthika kwazinthu zilizonse zomwe zasungidwa mwakusintha mwachangu zomwe zikuwonetsedwa.

Pakadali pano, ogula amatha kugwiritsa ntchito foni yawo yam'manja kuti ajambule barcode kapena QR code yomwe ikuwonetsedwa muESLkuti mudziwe zambiri za zoseweretsa zomwe amakonda. Njira yopanda kulumikizana imapangitsanso chidwi cha osewera komanso chidwi choyang'ana mabokosi akhungu.


Nthawi yotumiza: Sep-30-2022

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